Wisconsin
Media exposure trends, television partners, and streaming footprint.
Camp Randall Stadium • Madison • WI
Broadcast snapshot
Since 2003, we’ve captured 327 appearances for Wisconsin. The charts highlight how network assignments have evolved across seasons.
Total games
327
Prime time share
21.4%
Streaming share
10.1%
Quick insights
- BTN has televised Wisconsin Badgers 65 times, accounting for 19.9% of tracked games.
- 21.4% of appearances have landed in prime time windows, spanning 6 different broadcast partners.
- 10.1% of tracked kickoffs streamed exclusively, highlighting the shift toward digital distribution.
Network trend
Tracks which outlets carried this team over time so you can spot long-term partner shifts and season-to-season changes.
Top broadcast partners
Ranks the networks and platforms that have shown this team most often, along with how frequently those appearances landed in prime time.
- BTN65 games19.9% of appearances15.4% prime time
- ESPN64 games19.6% of appearances26.6% prime time
- ABC53 games16.2% of appearances18.9% prime time
- ESPN239 games11.9% of appearances10.3% prime time
- FOX23 games7.0% of appearances30.4% prime time
- ESPN322 games6.7% of appearances13.6% prime time
Media platform mix
Breaks down how the team's exposure is split across television and streaming formats by season.
Kickoff windows
Shows when this team typically appears on the schedule, from early windows to night games.
Prime time landing spots
Highlights the outlets that most often carry this team when the game is scheduled in a prime time window.
- ESPN17 games · 24.3%
- ABC10 games · 14.3%
- BTN10 games · 14.3%
- FOX7 games · 10.0%
- FS15 games · 7.1%
- NBC5 games · 7.1%
Recent season snapshot
Summarizes the latest season in the dataset so you can quickly compare its exposure mix to the longer trend.
Top networks
- BTN4 · 30.8%
- FS14 · 30.8%
- ABC1 · 7.7%
- CBS1 · 7.7%
- FOX1 · 7.7%
Season-by-season recap
Provides a compact annual summary of game count, prime time rate, streaming rate, and the top outlet for each season we track.
| Season | Games | Prime time | Streaming | Top network |
|---|---|---|---|---|
| 2025 | 13 | 30.8% | 7.7% | BTN (4) |
| 2024 | 13 | 38.5% | 7.7% | BTN (4) |
| 2023 | 13 | 30.8% | 7.7% | FS1 (5) |
| 2022 | 13 | 23.1% | 0.0% | BTN (4) |
| 2021 | 14 | 21.4% | 0.0% | BTN (4) |
| 2020 | 6 | 33.3% | 0.0% | ABC (3) |
| 2019 | 14 | 14.3% | 0.0% | FOX (5) |
| 2018 | 13 | 30.8% | 0.0% | BTN (4) |
| 2017 | 14 | 28.6% | 0.0% | ABC (5) |
| 2016 | 16 | 18.8% | 6.3% | ABC (5) |
| 2015 | 15 | 26.7% | 0.0% | BTN (8) |
| 2014 | 17 | 11.8% | 11.8% | ESPN2 (5) |
| 2013 | 18 | 22.2% | 11.1% | ABC (5) |
| 2012 | 19 | 15.8% | 10.5% | ESPN2 (6) |
| 2011 | 22 | 31.8% | 36.4% | ESPN3 (8) |
| 2010 | 28 | 14.3% | 50.0% | ESPN3 (9) |
| 2009 | 13 | 23.1% | 0.0% | BTN (5) |
| 2008 | 12 | 25.0% | 0.0% | BTN (4) |
| 2007 | 7 | 28.6% | 0.0% | ABC (3) |
| 2006 | 14 | 7.1% | 7.1% | ESPN (4) |
| 2005 | 11 | 18.2% | 0.0% | ESPN2 (4) |
| 2004 | 10 | 0.0% | 0.0% | ESPN (4) |
| 2003 | 12 | 8.3% | 0.0% | ESPN (5) |